As 2019 comes to a close, we are taking time to reflect on a banner year for Go Human! Go Human has partnered with community members, nonprofit organizations, cities and local agencies throughout the region to create safer and healthier places through education, advocacy, resource sharing and events. Thanks to the California Office of Traffic Safety, the Mobile Source Air Pollution Reduction Review Committee and all of our generous sponsors for funding our work this year.
Here are some highlights we are particularly proud of from 2019:
Our co-branding partnerships supported traffic safety messaging, education and encouragement across the SCAG region. For 2019 co-branding, Go Human:
- Engaged with over 50 partners.
- Printed more than 23,000 materials in English and Spanish (including lawn signs, banners, flyers, posters, postcards, and bus shelters).
- Achieved almost 1 million impressions from co-branded partner campaigns.
Safety Symposium and Workshops
To build greater regional leadership and awareness around traffic collisions and the need for traffic safety improvements, Go Human rolled out a number of traffic safety resources including:
1 regional safety symposium, attended by more than 140 local leaders and elected officials.
4 regional traffic safety workshops, attended by more than 188 traffic safety practitioners, who left with Safety Work Plans to implement in their jurisdictions.
4 traffic safety webinars and follow-up safety resources, attended by 96 attendees.
Over 40 elected officials and local agencies signed a safety pledge committing to improve safety in their jurisdictions.
Based on its successful temporary demonstration projects, Go Human developed and deployed a portable Kit-of-Parts, or lending library of safety design modules, available to jurisdictions to borrow and test street infrastructure improvements with the public. In addition, SCAG created the , a set of educational modules, to enhance community engagement through interactive games related to active transportation, safety and sustainability. With our Go Human Challenge and Kit of Parts, Go Human achieved the following:
Co-hosted 6 temporary demonstration events this year with the cities of Baldwin Park, El Monte, South El Monte, Buena Park, Anaheim, and Glendora
Partnered with over 26 cities, agencies, and community-based organizations to support over 38 events in Los Angeles, Orange, Riverside, San Bernardino and Imperial counties
Reached tens of thousands of people who engaged with and experienced temporary street designs that improved traffic safety.
Looking Ahead to 2020
SCAG is planning a year full of new and continued Go Human strategies in 2020! We’re growing the ways you can join the campaign. Stay tuned for more resources, a mini-call for creative projects, opportunities to borrow materials from our Kit of Parts Lending Library and much more.
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