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SCAG’s Go Human regional safety campaign encourages drivers to slow down and watch for people walking and biking.  

Based on data from SCAG, people who walk and bike experience a disproportionate share of serious injuries and fatalities in traffic crashes. The safety campaign focuses on driver speeds, one of the systemic factors that contribute to roadway danger. 

Bring Safety Materials to Your Community  

SCAG co-brands its Go Human safety advertisements with partner logos and provides them at no cost to local jurisdictions, agencies, non profits and community-based organizations. Eligible organizations can request print or digital material. Standard print materials (e.g., postcards, fliers) are currently available. Additional budget shall be available in Spring 2024 to support additional print products.

Explore examples of advertisements, social media graphics and posts, and newsletter content in the Go Human Message Showcase.

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Stay informed about the campaign by signing up for our newsletter and following Go Human on FacebookTwitterInstagram and LinkedIn