City of Cathedral City
On Saturday, March 12, SCAG’s Go Human campaign joined the City of Cathedral City and local partners at the City’s Butterfly Festival in Panorama Park. The event engaged residents in the city’s ongoing Active Transportation Plan development and provided an opportunity to experience and provide feedback on future street safety improvements. The event attracted more than 150 people with participants sharing positive feedback on the temporary improvements, including a creative crosswalk and temporary bike lane. The demonstration was held alongside a co-branded advertising campaign, reaching residents in Cathedral City and seeking input on the ongoing Active Transportation Plan. The feedback from this event will help shape the plan and future safety improvements in the city.